Summary
The COVID-19 pandemic has brought so much sorrow to many industries and homes. However, for those in the e-commerce sector, this is an opportunity for them to get more customers and make more sales since online sales are highly recommended in this period.
To be successful as e-commerce during this pandemic period, you should learn some unique tips which we will now explain.
Observe the barrier gestures during the order picking phase
Most nations and health agencies have advised that everyone should respect the social distance if they must go out or buy essential goods. For those involved in e-commerce, they should observe barrier gestures during the pickup.
It is advised by the World Health Organization that at least six feet distance should be maintained between two people in a proximity because the virus can only travel at this distance.
Reviewing its hosting offer to cope with traffic peaks
Understanding your visitors is important if you want to cope with traffic peaks. If you have high traffic, you should consider upgrading your Virtual personal server (VPS), this is necessary to deal with the huge traffic during this pandemic.
Also, use an image optimizer that will reduce graphics on your site and make the order faster. Finally, using a content delivery network (CDN) is advised as it caches files and makes the delivery faster based on proximity.
To communicate well on its methods and delivery times e-commerce
Communication is important during this period, and you can use several social networks to get your message across to your customers. Let your customers know when their order will be available and the specific time.
This will make it easy for planning purposes and delivery problems. During this pandemic, it is advised to keep to time and avoid delay. Delivery methods could include post, courier, or physical delivery.
Choose postal packaging to facilitate delivery
Many people depend on e-commerce services to get essential products during this period. An e-commerce personal selects the best postal packaging service to enhance delivery. There is a plethora of reliable and affordable packaging services available at this time.
Postal packaging varies according to how fast the customer wants. Therefore, you should make the products available in different postal services and allow the customer to decide how he/she wants it delivered.
Anticipate order returns in advance
A businessman always thinks ahead of its competitors to survive. It will be in your interest to anticipate returns and decide what you want to do with them. Customers appreciate an e-commerce platform that offers flexible returns policy on its services, you might want to plan a return policy that will make your customers stay.
Continue to enhance the customer experience
Customers need to know you care about them, and you are constantly working to make their lives better. To enhance customer experience, you will need creative ideas and innovations to make your products better than your close competitors.
Also, you need to engage in bonuses and freebies which customers love to get them to buy your goods. Discounts are good business ideas that enhance the customer experience.
This COVID-19 pandemic is a good time for e-commerce businesses to embellish their business and make it worthwhile for their customers. COVID-19 is real, follow the protocols to be safe.
